8 Cool Free SEO Website Analytics Tools

Search Engine Optimisation is as popular as ever.  Just having a website doesn’t mean your potential customers will find you in the ocean of millions of websites online.  You need to have your website optimised.  And there are a great range of free tools to check and monitor your website to see how well it’s doing.

SEO isn’t about how pretty your website is, it’s about how good it looks to the search engines like Google.  A lot of elements make up a truly optimised website.  And if you spend some time on these free tools, you will get a feel for what the search engines are looking for – and what can help you reach the first page.

1. Backlink Watch

Type URL of your website to get complete detailed information about quality and quantity of backlinks pointing to your website.  It will show you “anchor” text, pagerank, total outbound links on that page, and nofollow flag for each of your inbound link available.

2. Hubspot Website Grader

How well is your website doing? Is it getting traffic? Does it have SEO problems? How popular is it in social media?  Find out the answers for free. Just enter your website URL and click Generate Report.

3. SpyFu

Spy on your online competitors. Download competitors keywords and adwords.

4. MOZ

Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

5. SEO Book

Directory of recommended free and paid SEO tools across every aspect of the industry: keyword research, competitive intelligence, web analytics, link building, and more…

6.  Web Confs

SEO Tools and Webmaster Utilities – including Similar Page Checker, Redirect Check, Domain Stats Tool, and many more!

7. Alexa

Possibly one of the most famous website evaluators.  Now bought by Amazon and no longer free, with traffic metrics, search analytics, demographics, and more for websites from $9.99/month up to $149/month.

8.  SEO Chat

SEO Chat Forms, SEO Tools (Adsense Calculator, Advanced Meta-Tags, ROI Calculator, Keyword Position, and many more…) and a Weekly SEO Newsletter


Do you regularly use tools to monitor the search engine success of your website?  Do you have any other tools you suggest?  Feel free to share below.

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