Digital Events

BigMarker – a webinar and digital event software review

BigMarker is a well-rated and highly customisable platform for webinars, virtual and hybrid events. They started in 2010, and are based out of Chicago. Compared to other softwares, BigMarker has a lot of features and functionality.

After Sign Up

If you are taking out a Free 7 Day Trial, once you sign up you are directed to a short survey. After the survey is complete you arrive on a landing page, that asks you to set up an event – Live Webinar, Summit or Series, On-Demand Webinar, Automated Webinar, or Evergreen Webinar.

You also receive an email, giving suggestions for hosting high-impact events, as well as inviting you to attend Free Group Webinar Training.

BigMarker First Page

Main Dashboard

Fairly simple, with Happening Now, Upcoming, 24/7 Webinars and My Meeting Spaces.

BigMarker Dashboard

Creating an Event

Very simple to create an event, just select the box at the top that says [Create a Webinar].

You choose the type, date, time and whether is Public or Private. You then get to choose a landing page design template, that you can customise to your brand.

BigMarker Choose a Template

After you have customised your design, there are a lot of features you can turn on or off in the actual webinar.

BigMarker Manage Webinar

The webinar

It was easy to use, but my image did not look crisp, so I decided to order a new HD webcam after testing this platform. When I trialed the live webinar again, it looked much better. It is also recommended to use a Chrome browser.

BigMarker live webinar

 

Digital Event Needs

Here is how BigMarker meets the digital events criteria:

  • Moderator control – yes
  • Brand control – yes, and you can change the email name of the person the automated emails are from. This is done by setting up individual “Channels”.
  • Up to 5 or 6 presenters or panelists – yes
  • Superior HD video – no
  • 500 – 1,000 viewers – yes
  • Cloud-based recordings/ Saved recordings – yes
  • Social media live-streaming – yes, Facebook Live and YouTube Live
  • Fast and helpful support – yes
  • Chat – yes
  • Polls – yes
  • Reporting – yes
  • Price – from USD$79 for up to 100 attendees, then USD$159 for up to 500 attendees

Verdict – 11/12

BigMarker looks like a great digital events tool. It appears to be able to do all the things I am trying to do, especially across 3 separate brands. However, I cannot seem to get a quality, non-lagging recording from any test session. I will see if it could be fixed.

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Marketing Manager, Content Strategist and Writer driving Engagement and ROI. On weekends I'm a Property Investor, Traveler & Coffee Snob

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