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Content Marketing

Content Marketing

Content Marketers Who Cheat

CheatingIn today's online marketing world marketers are pushed to get fast results: get heaps of content quickly, make sure it's full of the right keywords, get on the first page of Google, get more clicks, feed the funnel, increase those enquiries so we can make more sales etc...

Content Marketing

Using Surveys For Market Research

Surveys for Market ResearchThe better you know your customer, the easier it is to talk to them through your marketing, and target them with your messages.  Even if you think you know your customer very well, you can always improve and provide better products or services or additional products or services to meet their needs.  The best way to research customers is to ask them to complete a short survey.