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  • Marketing Strategy

    How to Choose Pages for your Business Website

    May 3, 2011 /

    Setting up your first business website can be a little daunting.  Especially when your web designer asks – So what pages would you like in your website? Your business website is your 24 hour international shopfront, and interactive brochure promoting your business.  It’s important to have the right amount of content – not too much so your message gets lost, and not too little so your potential customers don’t understand you. Some pages suitable for one particular business, may not be suitable for another.  So it’s important you take the time, and consider carefully the pages you want on your business site. read more

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    Fiona McEachran Comments Off on How to Choose Pages for your Business Website

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    8 Cool Free SEO Website Analytics Tools

    April 18, 2011 /

    Search Engine Optimisation is as popular as ever.  Just having a website doesn’t mean your potential customers will find you in the ocean of millions of websites online.  You need to have your website optimised.  And there are a great range of free tools to check and monitor your website to see how well it’s doing. SEO isn’t about how pretty your website is, it’s about how good it looks to the search engines like Google.  A lot of elements make up a truly optimised website.  And if you spend some time on these free tools, you will get a feel for what the search engines are looking for –…

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    Fiona McEachran 29 Comments

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    Simple Tips for Increasing Traffic to your Blog

    July 24, 2010 /

    With Facebook you are chasing "likes" or "fans", with Twitter you are trying to build followers, and with your blog you are trying to increase traffic, or the infamous "unique visits".

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    Fiona McEachran 12 Comments

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About

I am the Project Manager, Digital Events at Private Media helping bring Crikey, The Mandarin and Smart Company to the world.

I run campaigns, manage social media, write and edit content, and dabble in email marketing and automation.

Before the coronavirus pandemic I traveled to new places and had amazing experiences.

Location: Working remotely in Brisbane

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