Fiona McEachran

Marketing Specialist | Digital Events | Content

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  • Social Media Marketing

    8 Tracking Tools For Your Social Media Stats

    January 27, 2020 /

    Social Media is a leading tactic in most Marketing Plans for engaging your target market in every stage in the sales and marketing funnel. Gone are the days when Social Media was just “playing online”.  Many key platforms have become serious online marketing tools, which have proven to deliver an amazing return on investment. There are various software tools and websites that have proven themselves over the years to help businesses and marketing professionals track and monitor their social media progress. read more

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    Fiona McEachran 20 Comments

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  • Content Marketing

    4 Infographics Tools To Present Your Data

    June 25, 2011 /

    Sometimes a plain graph, or a bunch of numbers doesn’t cut it.  If you are really trying to make a point with your data, an infographic can be a great visual representation to engage your readers or viewers and get them to take notice of what you are trying to say. Of course, some of these look REALLY complex, so I thought it best to offer up some suggestions of websites that can help. If you really are keen to learn more about Infographics, there is a great post at Spyre Studios called The Anatomy of an Infographic: 5 Steps to Create a Powerful Visual. read more

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    Fiona McEachran 1 Comment

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  • Content Marketing

    8 Cool Free SEO Website Analytics Tools

    April 18, 2011 /

    Search Engine Optimisation is as popular as ever.  Just having a website doesn’t mean your potential customers will find you in the ocean of millions of websites online.  You need to have your website optimised.  And there are a great range of free tools to check and monitor your website to see how well it’s doing. SEO isn’t about how pretty your website is, it’s about how good it looks to the search engines like Google.  A lot of elements make up a truly optimised website.  And if you spend some time on these free tools, you will get a feel for what the search engines are looking for –…

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    Fiona McEachran 29 Comments

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About

Fiona McEachran

I am an Events Manager and Marketing Strategist.

I am currently part of the PageUp growth team, managing events and campaigns, social media, writing and editing content, and dabbling in email marketing and automation.

Before the coronavirus pandemic I travelled for fun.

Location: Working remotely in Brisbane

Expertise

Digital and Virtual Events | Project Management | Communications | Strategy | Content | Editor | Writer | Social | Automation | Email | Reporting | Campaigns | More

Podcast

Blog Topics

Advertising Analytics Blogging Book Review Business Growth Buyer Journey Communications Content Ideas Copywriting Customer Research Facebook Ads Facebook Campaign Facebook Marketing hybrid events Instagram Marketing Job Hunting Key Performance Indicator KPIs Marketing Data Marketing Event Marketing Goals Marketing Jobs Marketing KPIs Marketing Plan Marketing Research Marketing Software Marketing Strategy Marketing Tools Marketo Market Research online events Philip Kotler Podcasts Psychology Reporting Search Engine Optimisation SEO Social Media Marketing World Target Audience Target Market Twitter Marketing Video Marketing Virtual Events Webinars webinar software

Tweet

Let's finally de-fund school chaplins. Schools can pay themselves if they really want to #thedrum #auspol
h J R
fionamceachran

- 6 hours ago

Not sure how many times this must be said - - Mediscare was real. Medicare has been gutted under the LNP government. #thedrum #auspol
h J R
fionamceachran

- 6 hours ago

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I know Content

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Recent Posts

  • Livestorm – a webinar and digital events software review
  • WebinarGeek – webinar and digital event software review
  • BigMarker – a webinar and digital event software review
  • Demio – a webinar and digital event software review
  • Unpacking Digital Event Strategy in 2021

Topics

  • Content Marketing
  • Digital Events
  • Marketing Life
  • Marketing Strategy
  • Social Media Marketing

Latest Tweets

Fiona McEachran fionamceachran
Let's finally de-fund school chaplins. Schools can pay themselves if they really want to #thedrum #auspol

- 6 hours ago

h J R
Fiona McEachran fionamceachran
Not sure how many times this must be said - - Mediscare was real. Medicare has been gutted under the LNP government. #thedrum #auspol

- 6 hours ago

h J R
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