Fiona McEachran

Marketing Specialist | Digital Events | Content

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  • Content Marketing

    How To Choose A Copywriter

    October 22, 2012 /

    You want your copywriting on the web to either engage your customers or get them to take action.  And the copywriter you choose will be representing your business, so it’s important to make sure you choose the right one. But with so many copywriters available all around the world, how do you possibly choose the one that will best suit you? Here are my tips for choosing your copywriter: You Like Their Work If you are going to get a copy writer to write copy for your website, then read the copy they have written on their own website and their clients’ websites.  Does the copy have a personality that…

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    Fiona McEachran 1 Comment

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  • Marketing Strategy,  Social Media Marketing

    Is Quora the New Social Media Player?

    January 15, 2011 /

    Somebody recently asked me – are you on Quora?  And I thought – Oh my goodness (sigh), another social media network to invest time and energy into.  What on earth is Quora? Just when you thought you were getting a handle on your social media accounts, and you’ve developed your rhythm, another network starts gaining ground and you wonder if you should be paying attention. So, What Exactly is Quora? The site officially started in June 2009, and became available to the public for use in June 2010.  Likened to other Q&A sites like Yahoo Answers, the official definition from the website is: read more

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    Fiona McEachran 19 Comments

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About

Fiona McEachran

I am an Events Manager and Marketing Strategist.

I am currently part of the PageUp growth team, managing events and campaigns, social media, writing and editing content, and dabbling in email marketing and automation.

Before the coronavirus pandemic I travelled for fun.

Location: Working remotely in Brisbane

Expertise

Digital and Virtual Events | Project Management | Communications | Strategy | Content | Editor | Writer | Social | Automation | Email | Reporting | Campaigns | More

Podcast

Blog Topics

Advertising Analytics Blogging Book Review Business Growth Buyer Journey Communications conferences Content Ideas Copywriting Customer Journey Customer Marketing Customer Research event management event marketing Facebook Ads Facebook Campaign Facebook Marketing hybrid events Job Hunting Lead Generation Marketing Data Marketing Event Marketing Goals Marketing Jobs Marketing KPIs Marketing Plan Marketing Research Marketing Software Marketing Strategy Marketing Tools Market Research online events Podcasts Psychology Reporting Search Engine Optimisation SEO Social Media Marketing World Target Audience Target Market Video Marketing Virtual Events Webinars webinar software

Tweet

Seeing Shane Wright gushing over Kate Bush is absolutely adorable 😂 #thedrum #runningupthathill
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fionamceachran

- 9 hours ago

@GuardianAus Why does anyone give a crap what the LNP thinks. Weren't they recently voted into obscurity? Pure discourse for discourse sake 🤷‍♀️
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- 10 hours ago

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Recent Posts

  • Livestorm – a webinar and digital events software review
  • WebinarGeek – webinar and digital event software review
  • BigMarker – a webinar and digital event software review
  • Demio – a webinar and digital event software review
  • Unpacking Digital Event Strategy in 2021

Topics

  • Content Marketing
  • Digital Events
  • Marketing Life
  • Marketing Strategy
  • Social Media Marketing

Latest Tweets

Fiona McEachran fionamceachran
Seeing Shane Wright gushing over Kate Bush is absolutely adorable 😂 #thedrum #runningupthathill

- 9 hours ago

h J R
Fiona McEachran fionamceachran
@GuardianAus Why does anyone give a crap what the LNP thinks. Weren't they recently voted into obscurity? Pure discourse for discourse sake 🤷‍♀️

- 10 hours ago

h J R
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